For our client Maasmechelen Village we organised a major City Attack on Brussels! Through guerrilla tactucs we launched our campaign getdressed.be. We provided media projections, XL-ambient and the sampling of 20,000 branded coat hangers on front doors in the upper class neighbourhoods of Brussels. Over the course of a month, every day a lucky fashion addict was given the chance to spend a EUR 1,000 shopping budget in the Village.